Vida Williams

SingleStone Alumni
Vida Williams is a revered leader in the tech space. In addition to being the Chief Data & Diversity Officer at SingleStone, Vida is a professor and Innovator in Resident at Virginia Commonwealth University, a gubernatorial appointee, and co-chair of the Virginia Biotechnology Research Partnership Authority, and an impassioned activist for data privacy. She has contributed to TedX, TomTom Festival, The Frontier Partners, and countless client presentations. Vida also volunteers her data expertise to non-profits, offering free workshops and consulting. She leads organizations through exercises that help them to identify areas of improvement, new and better ways of showcasing their impact on the community, and how to use their data to foster growth.

Areas of Expertise


  • Python​
  • R
  • SQL Server​
  • AWS Aurora​
  • RavenDB​
  • MongoDB​
  • Neo4j​
  • Azure Cosmos DB
  • AWS​
  • Microsoft Azure​
  • Snowflake
  • Spark​
  • Kafka
  • SQL Server Integration Services (SSIS)​
  • Tableau​ PowerBI


  • Relational database design​
  • Graph database design​
  • Model design​
  • Feature definition​
  • Data ethics​
  • Model management

Thought Leadership

Data-Driven Behavior Change: The Responsible Way

One of the things that drew me to data 25 years ago was its very intimate, non-obtrusive way of telling the human story. It seems weird given how we perceive data engineering as…

Where Data Bias Shaped History, Data Practitioners Can Create a New Future

I entered the world of data in the 1990s, before the terms “Big Data” and “Data Scientist” existed. Today, we tend to think of data science as a relatively new phenomenon. But the impact…

Our Data Methodology: Engagement Architecture

If you’re using data to make decisions, you need solid engagement architecture to understand how you got to those decisions. This is part two of a two-part series…

Our Data Methodology: Infrastructure Architecture

How to get the right data to the right person to make the right decision at the right time. This is part one of a two-part series about…

Well-Intentioned Culture: What Makes SingleStone Different for Vida Williams

Last week, Tricia Rhodes kicked off a new Q & A series that shares how SingleStone is redefining the consulting industry. Through a human-first approach and a team…

Don’t Just Provide Data Analytics: rvatech/DataSummit 2020

Vida spoke at last month’s rvatech/DataSummit Conference and urged attendees to do more than just provide data analytics.  You’ve got troves of data. Are your practitioners sifting through…

Social Distancing as a Mother, Data Scientist, and Community Contributor

For many, social distancing is a new and alarming concept. For me, it almost feels like a continuation of my life as a single-mother, technology and community leader. …

SingleStone’s Data Expertise

More than likely, your organization is generating massive amounts of data. In fact, typical data-centric enterprises manage more than 10 billion files annually — and that number is…

Hallmark 1: Infuse Data

Today, many traditional companies are finding that they must become technology companies to compete in a global market. And they are discovering that a wealth of customer data…